My mom still clips articles and leaves them for me on my desk. It’s nice sometimes, especially if it’s a longer op-ed piece or something from the Sunday Times magazine, as I do enjoy longreads more in print than on screens. Otherwise, when she tells me she’ll save something interesting in today’s paper that she wants me to read, I tell her to not bother – I’ll find it online.
She took the time to grab a pair of scissors, and physically cut out an article to share with me – on social media.
But this week, she cut out and clipped the ultimate irony: an article about social media and the ways in which companies are using it to leverage their market research. It was already funny that she was still doing this for articles in general: obituaries of interesting writers or anthropologists, travel pieces on places I’ve visited or are planning to, etc. But this one took the proverbial cake. She took the time to grab a pair of scissors, and physically cut out an article to share with me – on social media.
I read it, and learned nothing new. It was written for people who do not use social media, but instead clip articles about it. My mother enjoyed it, and I think it helped her understand a little more about the field in which I work and am interested.
I just got a kick out of the message/medium combo.