Read Only If You Think Internet = Scary
I had an internal conflict pretty much the entire time as to whether or not I should just quit and move on with my life. I kept thinking of this incredible article about not finishing books just for the sake of finishing them – but it turns out I’m too big of a pushover.
Highly recommended for “technochondriacs”, or anyone who feels like they’re too far behind in today’s digital revolution to understand any of it.
Sorta Like Reading 1984 in 1986
The fact that it was published in 2010 sort of gives it an excuse. The ideas and concepts it discusses have been discussed so much – with colleagues, friends, blogs, etc. – that nothing really felt that “futuristic”.
There were actually several “what if’s” that now exist: we really do receive totally personalized versions of the news through sites like Zite, Flipboard and others. Google really does deliver personalized results based on a person’s social circle, search history and geographic location. It’s pretty neat that Bilton was able to project so accurately these once-revolutionary ideas, but you just can’t read this book anymore if you’ve already had conversations and read articles about this stuff.
Bilton as a Blogger v. Author
Bilton is the lead tech writer for the NYTimes blog, Bits. He definitely knows his stuff – which is why it was frustrating to read sentences like “Look at Apple, the early computer company that has moved into music, music players, cell phones, and new electronic readers.” Ohhhh, that Apple? And this is a line that appears toward the very end of the book. It just felt a little bit too spoon-fed.
That said, it is easier to digest content online when it’s simple, straightforward and with a dash of humor. So maybe the style of the writing is better suited for a blog format, than a 266-page book. In the future (and here’s how it works), I will definitely refer to Bilton when when a new gadget or technology comes out and I want an early adapter’s opinion of it. So…there’s that.